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Advertising is news from businesses


Advertising is the bread and butter of both newspapers and makes up about 70% of our annual income. Since we are a business, it is important that we be profitable. If we aren’t, the bills would go unpaid and we would be out of business.

Since both newspapers draw an average readership in excess of 6,000 people each week, businesses find the papers to be valuable publications in which to advertise their goods and services.

We have three major types of advertisements in The Pilot and Sentinel – classifieds, display and legal notices.


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