Fish Factor- Alaska's largest fishery gets underway in winter

Holy Oncorhynchus! Any doubts about the brand power of Alaska salmon can be put to rest after the high visibility contretemps over the past few weeks – and the fish story has a happy ending.

All of Alaska’s ‘powers that be’ converged on Wal-Mart and the National Park Service (NPS) when both reportedly snubbed Alaska salmon over a labeling issue. Both Governor Parnell and Senator Mark Begich sent letters to Wal-Mart blasting the ill-advised decision, and Senator Lisa Murkowski verbally (and very publicly) spanked the NPS for not following its own rules.

The dust up stemmed from Alaska’s decisio...